Tuesday, July 21, 2009

Facebook. Twitter. LinkedIn...Are you using social media?

Social media isn't just for teenagers anymore. Recent statistics say the fasting growing group to join facebook is those 35 years old & older. More than 120 million users log onto facebook at least once a day. And, businesses are getting involved as well. Social media is another type of marketing to add to your media mix. On facebook you can start your own group or fan page and then invite clients to join you. Keep them in the loop with what's happening with your business, share information on specials, educate them on your products and services, etc. The best part about these social media options is they're free, it just takes time and with any marketing, consistency. Unlike other forms of marketing social media can get your information in front of clients in an instant. These days people don't want to wait for information, they get it on the internet, on their phones...

LinkedIn is a business networking site, similar to facebook but strictly for business networking. Membership is free and growing your network is easy. You can set up a group and only invite certain members, start discussions, share news & events...this is such a great networking tool. Take a look at social media and how it might benefit your business, you'll be glad you did!

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